Indus Towers is an independently managed company offering passive instracture services to all telecom operators and other wireless service providers. Its under a joint venture between Bharti Group, Vodafone India and Aditya Birla Telecom to render massive infrastructure services. Headquartered in the national capital region, New Delhi, Ondus has a presence in 16 other major telecom circles of India, and has recently achieved 2,20,000 tenancies, a first in the telecom tower industry globally.
As a part of my summer internship, I worked at Fisheye Design, New Delhi who was on a retainer with Indus Towers to provide all their design services. A visual language was to be designed for Indus Towers to be used for their stationery, websites, brochures, newsletters, emailers, backdrops, banners, standees etc. Individual vectors were created and then combined to form different compositions. I explored different color palettes and illustration styles to create these compositions.